[{"data":1,"prerenderedAt":135},["ShallowReactive",2],{"lesson-/academy/sdr/become-an-sdr-with-no-experience":3},{"path":4,"data":5,"html":53,"toc":54,"prev":82,"next":89,"track":94},"/academy/sdr/become-an-sdr-with-no-experience",{"title":6,"description":7,"primaryQuery":8,"secondaryQueries":9,"module":16,"order":17,"tier":18,"intent":19,"asset":20,"publishedAt":23,"author":24,"reviewedAt":25,"relatedTool":26,"challenge":27,"exercise":45,"sources":48},"How to Become an SDR With No Experience: A 30-Day Plan","You can become an SDR with no sales experience and no degree, because the job is learnable activity — outreach, follow-up, qualification — not a background you're born with. What gets you hired is evidence. The strongest evidence is a commercial result from the job you already have; the next strongest is a scored recording of you handling an objection; the weakest useful one is a real outreach campaign. A fake pipeline is worth nothing.","how to become an sdr with no experience",[10,11,12,13,14,15],"how to get into sales with no experience","entry level sales jobs no experience","become an sdr without a degree","how to get into tech sales with no degree","tech sales no degree","can you get into tech sales without a degree",2,1,"A","transactional",{"type":21,"title":22},"checklist","The 30-day SDR job-search campaign (week by week)","2026-09-10","closers","2026-10-24",null,{"type":28,"id":29,"brief":30,"items":31},"rank","m2-l1-proof-ladder","A hiring manager has twenty minutes and no reason to believe you. Rank these five pieces of evidence from the one that would convince them most to the one that would convince them least.",[32,35,37,39,42],{"key":33,"text":34},0,"A recorded call where you handle 'we already have a vendor', scored against a published rubric",{"key":17,"text":36},"A certificate of completion from an online sales course",{"key":16,"text":38},"A real outreach campaign: 20 named accounts, the emails you sent, the replies that came back",{"key":40,"text":41},3,"A spreadsheet of invented prospects and practice emails nobody ever received",{"key":43,"text":44},4,"A number from your current job: 'I upsold the warranty on 31% of transactions against a store average of 18%'",{"prompt":46,"successCriteria":47},"Rank the five above, then write the single strongest sentence of evidence you could truthfully say about yourself today — something a hiring manager could check. If your job gives you a number, use the number.","Your sentence contains something a hiring manager could check, and you would be comfortable being asked to explain it in an interview.",[49],{"label":50,"url":51,"vintage":52},"U.S. Bureau of Labor Statistics, OEWS — Sales Representatives of Services (SOC 41-3091); entry-level sales representative roles","https://www.bls.gov/oes/current/oes413091.htm","May 2025","\u003Cp>Yes — you can become an \u003Ca href=\"/glossary/sdr/\" target=\"_blank\" rel=\"noopener noreferrer\">SDR\u003C/a> with no sales experience and no degree, because the job is learnable activity: find the right accounts, reach the right person, follow up, qualify. What decides whether you get hired is not a credential. It is whether you can hand a hiring manager one thing they can check.\u003C/p>\n\u003Cp>Most advice for people with no experience tells you to build a practice pipeline — invent a lead list, write emails to imaginary prospects, log calls that never happened — and present it. Don't. There is better evidence available to you, and some of it is sitting in the job you already have.\u003C/p>\n\u003Ch2 id=\"why-no-experience-is-not-a-blocker\">Why no experience is not a blocker\u003C/h2>\n\u003Cp>An entry-level SDR seat exists to be filled by someone without a track record. The company expects to teach you its product, its \u003Ca href=\"/glossary/icp/\" target=\"_blank\" rel=\"noopener noreferrer\">ICP\u003C/a>, its tooling. What it screens for is the raw ingredients — resilience, coachability, follow-through — and whether you've done anything that resembles the job before asking for it.\u003C/p>\n\u003Cp>A degree is a proxy for "this person can learn and won't be a risk." Sales managers know how weak that proxy is. They hire the candidate whose ramp will be short, and from the outside the only way to show that is evidence.\u003C/p>\n\u003Ch2 id=\"the-proof-ladder\">The proof ladder\u003C/h2>\n\u003Cp>Not all evidence is equal. Work down this list until you hit something you can actually produce, and lead with the highest rung you reach.\u003C/p>\n\u003Ch3 id=\"rung-1-a-commercial-result-from-the-job-you-already-have\">Rung 1 — A commercial result from the job you already have\u003C/h3>\n\u003Cp>This is the strongest thing you can bring and almost nobody does it, because they don't think of their current job as sales.\u003C/p>\n\u003Cp>Nearly every job has a commercial surface somewhere. If you work retail, you're already doing attachment and upsell. If you wait tables, you're already recommending the higher-margin item. If you're in a call center, you're already handling objections from people who'd rather hang up. Front desk, gym, cell phone store, car rental, coffee shop, hotel, collections, recruiting, bartending — all of it has a number in it.\u003C/p>\n\u003Cp>So go and get the number.\u003C/p>\n\u003Cul>\n\u003Cli>\u003Cstrong>Find what's already measured.\u003C/strong> Attachment rate, membership sign-ups, upgrades, reviews collected, repeat bookings, tips as a share of covers, retention, collection rate. Ask your manager what they track. The asking is itself a good look.\u003C/li>\n\u003Cli>\u003Cstrong>Measure yourself against the room.\u003C/strong> "31% attachment against a store average of 18%" is a sales result. "I'm good with customers" is not.\u003C/li>\n\u003Cli>\u003Cstrong>If nothing is measured, start measuring.\u003C/strong> Pick one thing, track it for three weeks, and try to move it. "I started tracking warranty attach because nobody was, took mine from 12% to 27% in a month, and showed the other three staff how" is a better interview story than most SDRs with a year of experience can tell.\u003C/li>\n\u003Cli>\u003Cstrong>Ask for a line of confirmation.\u003C/strong> A one-sentence note from your manager confirming the number turns a claim into a reference.\u003C/li>\n\u003C/ul>\n\u003Cp>This beats everything below it because it's real commerce, with real money, at a real employer who can verify it. A hiring manager reading it thinks: \u003Cem>this person sold things and counted it.\u003C/em> That's the whole job.\u003C/p>\n\u003Cp>If your current job genuinely has no commercial surface — a warehouse shift, overnight stocking, a lab — skip to rung 2 without guilt. It isn't available to everyone.\u003C/p>\n\u003Ch3 id=\"rung-2-a-recording-of-you-doing-the-actual-motion\">Rung 2 — A recording of you doing the actual motion\u003C/h3>\n\u003Cp>The second-strongest thing, and the one that's available to you no matter where you work.\u003C/p>\n\u003Cp>A hiring manager can listen to ninety seconds of you handling "we already have a vendor" and know more than your résumé could tell them in a page. It's the closest thing to watching you do the job, and the mock cold call is already a standard part of SDR interviews — so you're rehearsing the thing you'll be tested on anyway.\u003C/p>\n\u003Cp>Learn the motion before you record it. You need an \u003Ca href=\"/academy/sdr/cold-call-opener/\">opener\u003C/a> you can say without reading and a way to handle \u003Ca href=\"/academy/sdr/we-already-have-a-vendor/\">"we already have a vendor"\u003C/a> and \u003Ca href=\"/academy/sdr/how-to-handle-not-interested-objection/\">"I'm not interested"\u003C/a> — that's a few hours of lessons, not a semester, and it's week one of the plan below.\u003C/p>\n\u003Cp>Then record. You can do this with a phone and a friend — that's the version a hiring manager can press play on, and it's the format SDR interviews already use. You can also get scored here: the free \u003Ca href=\"/app/practice/\">practice gym\u003C/a> runs unlimited calls against an AI buyer, and the \u003Ca href=\"/academy/sdr/sdr-certification-assessment/\">SDR certification\u003C/a> is one live call graded on the same five dimensions an interviewer is judging. It unlocks after three passing practice calls, and passing it lets you issue the certificate — a public page you can link, which is the artifact a hiring manager opens. Being straight about what that is worth: the score is evidence of how you handle a call, not a promise of a job, and no credential gets you hired on its own. It is useful precisely because it's checkable — a hiring manager can open the result rather than take your word.\u003C/p>\n\u003Cp>Whatever you use, the artifact is the point. Record it, listen back once, and bring the best one.\u003C/p>\n\u003Ch3 id=\"rung-3-a-real-outreach-campaign\">Rung 3 — A real outreach campaign\u003C/h3>\n\u003Cp>You're going to write to hiring managers anyway, so run that as a proper campaign rather than a scattering of applications: 20 named companies, a named person at each, one specific reason per email, a real follow-up \u003Ca href=\"/glossary/cadence/\" target=\"_blank\" rel=\"noopener noreferrer\">cadence\u003C/a>, and a log.\u003C/p>\n\u003Cp>It is genuinely useful. It has real silence and real rejection in it, which is the part a fake list can never give you, and the log is something you can walk an interviewer through.\u003C/p>\n\u003Cp>Be honest about why it ranks below the first two: the ask was "hire me," not "buy this." It demonstrates persistence and organization more than it demonstrates selling. Lead with rung 1 or 2 if you have them, and use the campaign as supporting evidence.\u003C/p>\n\u003Ch3 id=\"what-s-below-the-ladder\">What's below the ladder\u003C/h3>\n\u003Cp>\u003Cstrong>A course-completion certificate.\u003C/strong> It proves attendance. Every hiring manager knows the difference between sitting through something and being able to do it.\u003C/p>\n\u003Cp>This is worth being precise about, because it cuts both ways. Take courses — you need to actually learn the job, and you can't fake your way through a mock cold call in an interview. Just don't present the \u003Cem>completion\u003C/em> as the evidence. Learn from the course, then show what you can do because of it. "I finished a 12-hour sales course" is a weak sentence; "here's me handling a vendor objection, scored" is a strong one, and the first is how you get to the second.\u003C/p>\n\u003Cp>\u003Cstrong>An invented pipeline.\u003C/strong> It fails three ways. Nothing is at stake, so you learn nothing — the hard parts of outreach are the silence, the no, and the follow-up you send when nobody answered, and a pretend list produces none of them. Nobody replies, so you have nothing to show. And it trains you to fake, which interviews punish: the first time someone asks "how many did you send, and what happened?", it collapses.\u003C/p>\n\u003Ctable>\n\u003Cthead>\n\u003Ctr>\n\u003Cth>Evidence\u003C/th>\n\u003Cth>What the manager thinks\u003C/th>\n\u003C/tr>\n\u003C/thead>\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd>"I took warranty attach from 12% to 27% and taught the team"\u003C/td>\n\u003Ctd>This person sells and counts it\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>A scored recording of an objection handled\u003C/td>\n\u003Ctd>I just watched them do the job\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>"20 sent, 4 replies, 1 call — here's the thread"\u003C/td>\n\u003Ctd>This person is organized and doesn't quit\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>A course certificate\u003C/td>\n\u003Ctd>They finished a course\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>A practice spreadsheet\u003C/td>\n\u003Ctd>They can fill in a template\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003Ch2 id=\"the-30-day-plan-at-a-glance\">The 30-day plan at a glance\u003C/h2>\n\u003Ctable>\n\u003Cthead>\n\u003Ctr>\n\u003Cth>Week\u003C/th>\n\u003Cth>Goal\u003C/th>\n\u003Cth>Deliverable\u003C/th>\n\u003C/tr>\n\u003C/thead>\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd>Week 1\u003C/td>\n\u003Ctd>Get your number, and learn the motions\u003C/td>\n\u003Ctd>One real number from work, plus practice calls you're passing\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>Week 2\u003C/td>\n\u003Ctd>Build the materials and get the recording\u003C/td>\n\u003Ctd>A resume, a 30-second "why sales" answer, and a scored call\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>Week 3\u003C/td>\n\u003Ctd>Send and apply\u003C/td>\n\u003Ctd>20 real emails sent, applications logged, intros asked for\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>Week 4\u003C/td>\n\u003Ctd>Follow up and convert\u003C/td>\n\u003Ctd>Every thread followed up, interviews on the calendar\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003Ch2 id=\"the-week-by-week-plan\">The week-by-week plan\u003C/h2>\n\u003Ch3 id=\"week-1-get-your-number-and-learn-the-motions-days-1-7\">Week 1 — Get your number, and learn the motions (days 1–7)\u003C/h3>\n\u003Cp>Two jobs this week, and they run in parallel.\u003C/p>\n\u003Cp>\u003Cstrong>Find your number.\u003C/strong> Ask your manager what gets tracked, pull your own figures, compare yourself to the average. If nothing is tracked, pick one metric and start.\u003C/p>\n\u003Cp>\u003Cstrong>Learn the actual job.\u003C/strong> You are about to tell people you can do this work, so be able to do it. Work the core lessons: \u003Ca href=\"/academy/sdr/what-does-an-sdr-do/\">what an SDR actually does\u003C/a>, the \u003Ca href=\"/academy/sdr/cold-call-script-for-beginners/\">cold call script\u003C/a>, the \u003Ca href=\"/academy/sdr/cold-call-opener/\">opener\u003C/a>, and the two objections you will hear in every interview — \u003Ca href=\"/academy/sdr/how-to-handle-not-interested-objection/\">"not interested"\u003C/a> and \u003Ca href=\"/academy/sdr/we-already-have-a-vendor/\">"we already have a vendor"\u003C/a>. That is an afternoon of reading.\u003C/p>\n\u003Cp>Then practice out loud until it stops being terrible. Use the \u003Ca href=\"/academy/sdr/how-to-practice-cold-calling/\">practice protocol\u003C/a> and run calls in the free \u003Ca href=\"/app/practice/\">gym\u003C/a> — it scores you on the same five dimensions an interviewer is judging, so you can see yourself getting better instead of guessing. Keep going until you're passing consistently.\u003C/p>\n\u003Cp>\u003Cstrong>Deliverable:\u003C/strong> one real commercial number with context, and practice calls you're passing rather than surviving.\u003C/p>\n\u003Ch3 id=\"week-2-build-the-materials-days-8-14\">Week 2 — Build the materials (days 8–14)\u003C/h3>\n\u003Cp>Translate what you've done — retail, hospitality, a call center, school, a side hustle, military service — into the competencies the role tests, with real numbers. The \u003Ca href=\"/academy/sdr/sdr-resume-no-experience/\">no-experience resume templates\u003C/a> walk through it line by line, and \u003Ca href=\"/academy/sdr/transferable-skills-to-sales/\">transferable skills\u003C/a> holds the translation matrix. Write and record a 30-second answer to "why sales?" — a specific reason you want the work, not a speech about being outgoing.\u003C/p>\n\u003Cp>Now that last week's practice has made you decent, get the artifact: take the \u003Ca href=\"/academy/sdr/sdr-certification-assessment/\">certification assessment\u003C/a>. One scored live call, free, unlocked by those three passing practice calls. This week's deliverable is the score and your own phone recording of the call; the public, linkable page comes as soon as you pass and issue the certificate. If you don't pass first time, that's the system working — go back to the gym and take it again.\u003C/p>\n\u003Cp>\u003Cstrong>Deliverable:\u003C/strong> a resume that reads "has run the motions," a recorded answer you can give without notes, and a scored call.\u003C/p>\n\u003Ch3 id=\"week-3-send-and-apply-days-15-21\">Week 3 — Send and apply (days 15–21)\u003C/h3>\n\u003Cp>Name 20 companies that hire entry-level SDRs, find the person at each who would be your manager, and write each one a real email using the \u003Ca href=\"/academy/sdr/cold-email-template/\">four-beat structure\u003C/a> — a specific checkable reason in the first line, one line about them, one line of why you, one ask. Four or five a day. Apply through the posting as well and log the date; the application and the direct email are two doors into the same building. Ask five people for an intro or a \u003Ca href=\"/glossary/referral/\" target=\"_blank\" rel=\"noopener noreferrer\">referral\u003C/a>, and use \u003Ca href=\"/academy/sdr/linkedin-connection-requests/\">LinkedIn\u003C/a> for the ones you don't know.\u003C/p>\n\u003Cp>\u003Cstrong>Deliverable:\u003C/strong> 20 emails sent, every application and intro logged.\u003C/p>\n\u003Ch3 id=\"week-4-follow-up-and-convert-days-22-30\">Week 4 — Follow up and convert (days 22–30)\u003C/h3>\n\u003Cp>This is the week most searches die, so plan it before it arrives: a second and third \u003Ca href=\"/glossary/touch/\" target=\"_blank\" rel=\"noopener noreferrer\">touch\u003C/a> on every thread, replies answered the same day, and interviews treated like calls — prepared, not improvised. Use the \u003Ca href=\"/academy/sdr/sdr-interview-questions-and-answers/\">interview question bank\u003C/a> and the \u003Ca href=\"/academy/sdr/sales-job-interview-assignments/\">take-home assignment playbook\u003C/a>. Bring the number and the recording to every conversation.\u003C/p>\n\u003Cp>\u003Cstrong>Deliverable:\u003C/strong> every thread followed up, conversations in motion.\u003C/p>\n\u003Ch2 id=\"if-the-job-says-degree-required\">If the job says "degree required"\u003C/h2>\n\u003Cp>Tech sales runs on demonstrable skill, not a credential. When a posting says "degree required," what it usually means is "show us you're not a risk." You can show that with proof instead of a diploma.\u003C/p>\n\u003Ctable>\n\u003Cthead>\n\u003Ctr>\n\u003Cth>Where the job asks\u003C/th>\n\u003Cth>What you show instead\u003C/th>\n\u003C/tr>\n\u003C/thead>\n\u003Ctbody>\n\u003Ctr>\n\u003Ctd>\u003Cstrong>"Degree required"\u003C/strong>\u003C/td>\n\u003Ctd>A commercial result from your current job, with a number and someone who'll confirm it\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\u003Cstrong>"1 year experience"\u003C/strong>\u003C/td>\n\u003Ctd>A scored recording of you handling a real objection — evidence of the craft, not a claim\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\u003Cstrong>"How do you prospect?"\u003C/strong>\u003C/td>\n\u003Ctd>20 real accounts, each with the one-line reason you'd contact them this week\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\u003Cstrong>"Why should we hire you?"\u003C/strong>\u003C/td>\n\u003Ctd>The number, then the recording, then the campaign — in that order\u003C/td>\n\u003C/tr>\n\u003Ctr>\n\u003Ctd>\u003Cstrong>"Sales background?"\u003C/strong>\u003C/td>\n\u003Ctd>Work history translated into sales competencies with real numbers\u003C/td>\n\u003C/tr>\n\u003C/tbody>\n\u003C/table>\n\u003Cp>A degree is a proxy for "this person can learn and show up." Work product beats the proxy. A candidate who can say what they moved, play a recording of themselves handling pushback, and name 20 accounts they'd call on Monday is describing the actual job rather than arguing around a missing credential.\u003C/p>\n\u003Ch2 id=\"the-30-day-checklist\">The 30-day checklist\u003C/h2>\n\u003Cp>\u003Cstrong>Week 1 — Get your number, learn the motions (days 1–7)\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Ask your manager what gets measured on your team\u003C/li>\n\u003Cli>Pull your own numbers and compare them to the average\u003C/li>\n\u003Cli>If nothing is measured, pick one metric and start tracking it\u003C/li>\n\u003Cli>Ask for a one-line confirmation of your number\u003C/li>\n\u003Cli>Read the core lessons: the role, the script, the opener, the two objections\u003C/li>\n\u003Cli>Practice the opener out loud until you can say it without reading\u003C/li>\n\u003Cli>Run practice calls until you're passing consistently\u003C/li>\n\u003Cli>\u003Cstrong>Deliverable:\u003C/strong> one real number + practice calls you're passing\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Week 2 — Build the materials (days 8–14)\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Translate every past role into a sales competency with a real number\u003C/li>\n\u003Cli>Write three bullet versions — generic, strong, strongest — and get one honest review\u003C/li>\n\u003Cli>Record a 30-second "why sales" answer\u003C/li>\n\u003Cli>Take the certification assessment, record your own copy of the call, and keep both\u003C/li>\n\u003Cli>\u003Cstrong>Deliverable:\u003C/strong> a resume + a recorded answer + a scored call\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Week 3 — Send and apply (days 15–21)\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>List 20 real companies hiring entry-level SDRs\u003C/li>\n\u003Cli>Name the person at each who would be your manager\u003C/li>\n\u003Cli>Send 20 emails, four or five a day, each written for one person\u003C/li>\n\u003Cli>Apply through every relevant posting and log the date\u003C/li>\n\u003Cli>Ask five people for an intro or a referral\u003C/li>\n\u003Cli>\u003Cstrong>Deliverable:\u003C/strong> 20 sent, every application and intro logged\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Week 4 — Follow up and convert (days 22–30)\u003C/strong>\u003C/p>\n\u003Cul>\n\u003Cli>Second and third touch on every thread\u003C/li>\n\u003Cli>Answer every reply the same day\u003C/li>\n\u003Cli>Prep answers to the five most common interview questions\u003C/li>\n\u003Cli>Bring the number and the recording to every interview\u003C/li>\n\u003Cli>\u003Cstrong>Deliverable:\u003C/strong> active conversations by day 30\u003C/li>\n\u003C/ul>\n\u003Cp>\u003Cstrong>Done\u003C/strong> = a real number + a scored call you recorded + sent outreach + real replies + a resume + conversations.\u003C/p>\n\u003Ch2 id=\"the-honesty-rule\">The honesty rule\u003C/h2>\n\u003Cp>Nothing in this plan is staged, and that is the point. You never claim a practice pipeline as work experience and you never invent a number on a résumé — a hiring manager can check both, and the check is called an interview.\u003C/p>\n\u003Cp>Say what you actually did. "I took warranty attach from 12% to 27% over a month and showed the rest of the floor how" is true, checkable, and more persuasive than any invented pipeline, because almost no other candidate thought to look at their own job that way.\u003C/p>\n\u003Ch2 id=\"thirty-days-is-a-sprint-not-a-guarantee\">Thirty days is a sprint, not a guarantee\u003C/h2>\n\u003Cp>The 30 days are a work sprint, not a promise about a start date. Some searches land in three weeks; some take eight. What this plan guarantees is that by day 30 you have a number, a recording and a live campaign instead of waiting to feel ready. If responses arrive slower than the plan, the \u003Ca href=\"/academy/sdr/how-long-to-get-first-sales-job/\">timeline expectations\u003C/a> explain the usual lag and how to push through it.\u003C/p>\n\u003Ch2 id=\"start-here\">Start here\u003C/h2>\n\u003Cp>You have the proof ladder and the answer to "degree required." The next question is what to do with the work history you already have — the \u003Ca href=\"/academy/sdr/transferable-skills-to-sales/\">transferable skills from retail, service, military, or teaching\u003C/a> that a good resume turns into the exact competencies this job tests.\u003C/p>\n",[55,58,61,64,67,70,73,76,79],{"id":56,"text":57},"why-no-experience-is-not-a-blocker","Why no experience is not a blocker",{"id":59,"text":60},"the-proof-ladder","The proof ladder",{"id":62,"text":63},"the-30-day-plan-at-a-glance","The 30-day plan at a glance",{"id":65,"text":66},"the-week-by-week-plan","The week-by-week plan",{"id":68,"text":69},"if-the-job-says-degree-required","If the job says \"degree required\"",{"id":71,"text":72},"the-30-day-checklist","The 30-day checklist",{"id":74,"text":75},"the-honesty-rule","The honesty rule",{"id":77,"text":78},"thirty-days-is-a-sprint-not-a-guarantee","Thirty days is a sprint, not a guarantee",{"id":80,"text":81},"start-here","Start here",{"path":83,"title":84,"description":85,"module":17,"order":86,"kind":87,"practiceCall":26,"core":88},"/academy/sdr/setter-vs-closer","Setter vs Closer: Two Roles, One Call, Explained","A setter (appointment setter) books the qualified call; a closer runs that call and closes the deal. It is the high-ticket and some tech-sales version of the SDR/AE split — the setter's job ends at the booked call, the closer's begins there. Most entry-level sales roles are setter-side: you book, you do not close. Knowing which seat a job is tells you your day, your comp, and what the interview should ask.",8,"write",false,{"path":90,"title":91,"description":92,"module":16,"order":16,"kind":87,"practiceCall":26,"core":93},"/academy/sdr/transferable-skills-to-sales","Transferable Skills to Sales: Retail, Server, Military, Teaching → SDR","Retail, restaurant, military, and teaching jobs already train the exact competencies an SDR role tests — follow-through, handling difficult people, speaking with strangers, qualifying needs. This lesson shows you where the number hiding in your current job is, how to go and get it, and the bullet shape that turns it into a line a hiring manager believes.",true,{"slug":95,"title":96,"shortTitle":97,"crumb":98,"path":99,"positioning":100,"totalLessons":101,"modules":102},"sdr","Certified Sales Development Representative (CSDR)","SDR/BDR Certification","SDR Certification","/academy/sdr","The free certification for getting your first sales job — no degree, no experience, no upsell.",58,[103,107,110,113,117,121,124,128,131],{"id":17,"name":104,"lessonCount":105,"description":106},"The Role",6,"What an SDR actually does, whether it’s for you, and the sales career path it opens — 6 core lessons.",{"id":16,"name":108,"lessonCount":40,"description":109},"Getting In With No Experience","Land your first sales job with no experience or degree — a 30-day plan — 3 core lessons.",{"id":40,"name":111,"lessonCount":86,"description":112},"Prospecting and Research","Find the right accounts and contacts to reach — 8 lessons.",{"id":43,"name":114,"lessonCount":115,"description":116},"Cold Calling",11,"Make cold calls without freezing up — 11 core lessons.",{"id":118,"name":119,"lessonCount":86,"description":120},5,"Cold Email and LinkedIn","Write cold emails and LinkedIn messages that get replies — 8 core lessons.",{"id":105,"name":122,"lessonCount":118,"description":123},"Conversations: Discovery and Qualification","Run discovery calls and qualify real buyers — 5 core lessons.",{"id":125,"name":126,"lessonCount":40,"description":127},7,"The Tool Stack","The tools that run an SDR’s daily workflow — 3 core lessons.",{"id":86,"name":129,"lessonCount":105,"description":130},"Money: Comp, Commission and Quota","SDR salary, OTE, commission and quotas — 6 lessons.",{"id":132,"name":133,"lessonCount":86,"description":134},9,"Getting Hired","Resume, interview answers, offer negotiation, and the certification assessment — 8 lessons.",1792888518204]